Jon Meade

Born and raised in Minnesota, Meade started working out at the ripe young age of 12, initiated by the comic-book-famous Charles Atlas Dynamic Tension course. This regimen was then followed by weights and cables. But he was never content with established protocol and constantly read and researched information on exercise and nutrition, all for the purpose of self-improvement, both physically and intellectually.

jon meadeAt 15, Jon trained for Golden Glove Boxing and followed that brutal sport with concentration in powerlifting, which was quite a departure but provided great diversity in exercise experience. Even as a teenager he was concocting and experimenting with assorted nutritional drinks in order to gain muscle, strength and stamina. Additionally, Jon partook in handball, softball and baseball. He was forever cognizant of his body’s responses to any and all activities related to physical exertion. And the reading and researched continued.

During these formative years he also developed a writing (letter) relationship with world renowned Olympic weightlifter-undefeated bodybuilder, John C. Grimek, who provided Jon with many insightful lessons in proper eating and exercise for muscular development and strength.

At 18, Meade joined the Marines and learned to apply mind over matter, particularly as it pertained to endurance and the extreme rigors of physical and mental challenge. Following military service of four years, Jon attended college in the early 70s where he majored in physical education in his first 1 1/2 years, but finished his formal education with an A.A. and B.A. in journalism.

  During college–in the Bay Area of northern California–Jon once again pursued boxing and later won runner-up in two consecutive powerlifting events, as well as first in a shot-put competition. This would be the extent of his competition however, as the growing emergence of steroids and drugs took hold and unleveled the playing field…and Jon’s desire to participate.

Meade took his journalism internship at a vitamin/mineral/nutritional manufacturer as company staff writer. During this tenure, Jon did research and writing for the burgeoning sports supplementation arm of the company, which was developing innovative, cutting-edge products for pro and collegiate athletes, including the San Francisco 49ers. Along with the company Biochemists, research team and staff, Jon played an intricate role in the product line development and nutritional experimentation and application.

      In this early 70s timeframe, Jon also started writing for Muscular Development magazine, headed by his boyhood training mentor, John Grimek. For the next nine years Jon wrote exclusively for MD, covering the World Wristwrestling Championships as seen on ABC’s “Wide World of Sports.” He also wrote for Strength & Health and several other bodybuilding and fitness publications, including WomenSports, tennis superstar Billie Jean King’s magazine. In addition, he served as editor for Muscle Digest in the early 80s, personally covering such notables as Arnold Schwarzenegger.

All of this time of course–and since–Jon continued to persistently workout, always experimenting with different programs and testing nutritional and dieting theories.

Meade brings a high level of old-fashioned commitment, dedication and integrity to the bodybuilding/fitness arenas. This is underscored by his passionate quest for excellence and quality, particularly as it relates to his attitude towards business, service and people. In recent years, Jon added the motivational guru Tony Robbins to his resume, serving Tony’s company as an event coordinator and special assignment researcher and corresponding writer.

Ironically, Tony also greatly admired customer service and quality pioneer W. Edwards Deming as a role model for client relations, the same gentleman that Jon had studied for an entire year as corporate consultant for a firm researching Deming’s principles and philosophies. As a result of this research and experience, Meade carries a strong belief in Dr. Deming’s most famous pronouncement, paraphrased:  Customer service and quality should not be defined by the provider, (company), but by the end-user (customer/client).

    Obviously, as his photos attest, Jon believes in walking the walk, and in what the Marine Corps professes of “leading by example.” As a baby boomer on the defining edge of the generation (born ’46), his body’s proof is in the (fat-free) pudding. Chocolate, please.